Research-to-Market is a 3-week program that teaches scientists, engineers, inventors, and research faculty the process of customer discovery and how to find a market for their technology by getting out of the lab. Research-to-Market leverages the ScaleUp Lab process and commercialization canvas methodologies designed explicitly for university researchers commercializing their inventions.
The program consists of:
- Two-day virtual workshops
- Three days of two-hour webinars
- Team presentations and instructor office hours
- 30 interviews done virtually in a target industry
- Meeting and building connections with industry experts and mentors
Four Project Phases:
In a Nutshell
- The Research-to-Market program addresses the individual needs of each startup with the help of expert mentors who guide the development and execution of a market entry strategy.
- A dedicated program for life science startups working on diagnostics, digital health, medical devices, therapeutics, and platform technologies.
- The program’s work streams and timelines are customized to meet your company’s most essential challenges and needs.
What You Will Work On
- Creating a viable roadmap for expansion by understanding and developing your target and beachhead markets, business model, and fundraising strategy
- Identifying and strengthening your value proposition for the local market through customer discovery
- Optimizing your clinical, regulatory, and reimbursement strategy
- Executing market access plans with guidance from mentors and partners
- Identifying and facilitating partnerships and exit scenarios
GET INVOLVED With the MedTech Center of Excellence
The ScaleUp Lab is a diverse network of experts that helps diagnostic, device, health technology, and life science companies accelerate through an inflection point of growth. Our core differentiator at BioInnovation Lab is our network. We’ve assembled an all-star team of industry experts, influential business leaders, investors, and a peer network of entrepreneurs that we leverage to support each new class.
We welcome additions to our expert network:
- Corporate Partner Sponsors: Corporations that recognize the value of working with our expert network of advisors, and entrepreneurs commercializing new drug, delivery, and diagnostic technologies.
- Event and Workshop Sponsors: Law firms, accounting firms, and banks can boost brand visibility and build relationships early on with companies on the fast track.
- Investors: Investors get early access to applicants and selected companies as a qualified source of additional deal flow.
- Industry Experts and SME Mentors: Industry experts and advisors can become a part of our curated expert network.
- Pipeline Partner: Entrepreneurial and sector-focused business organizations, startup accelerators, angel networks, and other groups can get priority review for their entrepreneurs.